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The Guide to the Product Management and Marketing Body of Knowledge

ProdBOK®

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Unleash the Power of ProdBOK®

Are you ready to master the essentials of product management and marketing? Dive into "The Guide to the Product Management and Marketing Body of Knowledge: ProdBOK®," the ultimate resource for aspiring and seasoned professionals alike.

Packed with industry insights, best practices, and practical tools, ProdBOK is your comprehensive guide to navigating the complex world of product management and marketing. Whether you’re looking to refine your skills, stay ahead of market trends, or achieve certification, ProdBOK equips you with the knowledge you need to excel. Don’t just keep up with the industry—lead it. Get your copy of ProdBOK today and take the first step toward unparalleled expertise and career advancement.

Plus even more

In this edition of the ProdBOK Guide:

  • Introduces

    a product management lifecycle for goods and services

  • Encompasses

    and defines traditional product development processes such as waterfall, as well as newer approaches that fall under the Agile umbrella

  • Illustrates

    the various inputs and outputs that product managers should consider at each phase of the product management lifecycle

  • Highlights

    how to optimize the working relationship between product management professionals and our counterparts in the project, program, portfolio management, user experience, and business analyst communities

  • Describes

    essential tools that product managers should be aware of and utilize as they work to create value for their Organizations

ProdBOK® Partner

Actuation Consulting

Actuation Consulting is a leading firm specializing in product management and product development consulting. They offer a range of services designed to enhance the performance and effectiveness of product teams and organizations. With a deep understanding of the product lifecycle and a commitment to delivering measurable results, Actuation Consulting is a trusted partner for companies seeking to optimize their product management and development processes.